Case Study
Client: | Johnson Acuvue |
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Topic: | Claim free trial contact lenses at local store with mobile promotion code. |
Event: |
Location push ads at multiple retail stores, direct foot traffic to local shops.O2O experience::Push ads deliver to 3km radius around local stores > Click Push ads direct to landing page > Enter phone number to get promo code > Claim free trail contact lenses at nearby store. |
Tactic: | LBS PUSH (Target multiple locations) |